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Illustration: a communications head at her desk at dusk, a city skyline behind her, a laptop and a notebook on the table.

The opportunity engine for PR

Opportunity engine: now in pilot

The communication room
now thinks ahead.

Narratives24 reads the news cycle against everything your agency knows about each client, and puts the next move on your desk before the morning meeting.

Narratives24 agents work around the clock for each client, with a full picture of everything the agency knows about them. They watch, prepare and draft overnight; your team decides in the morning.

New agencies are approved by Narratives24 before they get access.

Most PR is reactive.

  1. 1

    Opportunities pass unnoticed because nobody can watch every client’s issues all day.

  2. 2

    Work is scattered across e-mail, messaging apps and spreadsheets.

  3. 3

    Knowledge leaves when people or agencies change.

The always-thinking brain

Six layers. Each one feeds the next.

  1. Institutional memory

    Live

    Everything the agency knows about the client, in one place, owned by the client.

  2. Listening

    In development

    News, social media, and policy and regulatory movement in real time, in local languages as well as English.

  3. Intelligence

    In development

    Opportunities found early. Threats flagged before they arrive. Policies that could affect the business.

  4. The people map

    In development

    Identifies the key opinion makers and opinion shapers in each category, and keeps that list current.

  5. Journalist understanding

    Live

    What each journalist covers, so every pitch fits.

  6. Action

    In development

    The right draft for the right person, sent for approval, tracked to coverage, and learned from.

How the opportunity engine works

In development

We are building this with pilot agencies now.

  1. Client brain

    A structured profile built from the client’s own assets: themes, spokespeople, data, markets and competitors.

  2. Radar

    Watchlists per client across news, social media, government releases, regulators, official gazettes, parliamentary records and court lists, in many languages.

  3. Scoring

    Every story is checked for relevance, the client’s standing to comment, the time window, media interest, risk and business value. Only strong opportunities reach the team.

  4. Drafting

    Across paid, earned, shared and owned media: a quote, a pitch note, a journalist list by beat, a spokesperson post, sent into approval with a deadline.

  5. Stakeholder map

    Government, regulators, suppliers, employees, communities and consumers, with a suggested relationship action when news touches their issues.

  6. Forward calendar

    Budgets, policy dates, festivals, results and hearings, with hooks proposed weeks ahead.

  7. Learning

    Every suggestion accepted, edited or rejected, and the coverage it earned, tunes the engine for each client and each agency.

  8. The engine never suggests moves on tragedies, communal matters or cases before the courts, and applies a stricter filter for government and political clients.

    Join the pilot

Every headline is an opening.

Live

The live foundation the engine runs on.

Intelligence

Intelligence

Ask your agency, asset drafter, media query responder and coverage tracker. Client memory and the agency playbook. A person reviews every draft.

Intelligence: sign in to explore
Media relations

Media relations

Journalist records, media lists, media query replies, press releases, an asset library in English and Hindi, coverage and wrap reports.

Media relations: sign in to explore
Running the agency

Running the agency

Multi-client workspaces, campaigns, tasks, team workload and cover, plans and reports.

Running the agency: sign in to explore
Working with clients

Working with clients

Client portal, approvals with SLAs in hours, embargoes, approval certificates. Reminders and escalations wait overnight, except on the crisis route.

Working with clients: sign in to explore
Crisis and governance

Crisis and governance

Crisis plans with controlled access, a tamper-evident audit trail, separate data for every agency, safeguards for public-sector and political work.

Crisis and governance: sign in to explore

The client’s memory stays with the client

  • Live

    Client memory is stored as the client’s record. The agency keeps its own playbook and private notes apart from it.

  • Live

    The agency can export a handover pack: the client’s memory only, never private notes or the playbook.

  • In development

    On a change of agency the record moves to the new agency inside Narratives24, with its origin preserved.

Built for every market

  • Live

    Templates and drafting in English and Hindi today; the platform is built to add languages.

  • Live

    Safeguards for public-sector and political work: AI off by default, senior approval for sensitive access, sign-in to decide.

  • In development

    Local and regional press alongside national and international media in the radar, in many languages.

Who it is for

PR agencies

Every client in one place, with approvals, coverage and a first draft ready.

In-house communication teams

Your organisation’s record, approvals your leadership can trust, and drafts a person reviews.

Government and public-sector communication teams

AI off by default, senior approval for sensitive access, sign-in to decide, every action logged.

Built by Value360 Communications, a listed integrated communications group with 25 years of practice.

Start with a conversation

Pilot agencies help shape the opportunity engine and get it first.

Payments are not taken on the site. Access is set up with you after a conversation.

Already work at an agency or client on Narratives24? Ask your admin for an invite, or request access. Request access

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